LIVE WORKSHOP for INTERIOR DESIGNERS MARCH 11TH
Create a Premium Design Day Service You & Your
Clients Love
Full-Service Projects Are the Dream for Interior Designers
→ They fill your calendar
→ They get you design fees and product sales
→ They give you creative control
→ They end with beautiful photos (sometimes)
But you also know the reality:
Most full service projects are like 20% design and 80% admin, ordering, meetings, floor plans, revisions, contractor communication, logistics, returns, claims, emails, and customer service.
The design work often becomes the smallest part of the process. 😭😭😭
meanwhile …
… You're Turning Away Clients
Inquiries come in from people who admire your work but don’t fit your minimum criteria.
They want help furnishing a few rooms.
They want guidance selecting materials.
They want access to custom pieces.
They want a designer’s eye while still handling parts of the project themselves.
Because many firms only take on full-service projects, those projects get turned away.
So two things happen at once.
You spend most of your time managing projects instead of designing.
And potential clients who want your expertise never get the chance to work with you.
A Design Day Solves Both Problems
A well-structured Design Day service gives clients a focused way to work with you without committing to a full-service project.
And it allows you to spend more time doing the work I know you started your firm to do: design for clients who love your style.
Instead of turning those inquiries away, you can offer a premium design-only service that fits into your schedule and generates meaningful revenue.
🤨🤨🤨 And no, this is not about spending a day
shopping with a client. Someone stop.
In Our Live Design Day Training, You'll Learn Exactly How to Offer a Design Day Service
During the live training, we’ll walk through how to market, price, structure, and deliver a Design Day service that is aligned with a professional full service interior design firm.
You’ll leave with a clear framework for offering a design-only service that feels elevated for clients and profitable for you. We’ll help you price the service AND product sales and share boundaries tos et around whichever path you take.
The Right Client for a Design Day
Learn what to look for in inquiries and during discovery calls to make sure only the right fit clients get booked in.
HERE’S WHAT YOU’LL LEARN
JOIN US LIVE ON MARCH 11TH
How to Sell Retail vs Trade Items
Learn the best practices for sourcing retail OR trade and the policies to have in place for each option.
The Boundaries to Set at Each Phase
Discover how to deliver the service so it feels luxurious and value-packed for the client yet well contained for you.
How to Market
this Service
Find out how to explain your Design Day so it complements your full-service offering
without confusing your brand
How to Price Your Design Day
Find out how to price your design day so it reflects your expertise and ensures the service generates meaningful revenue.
How to Prepare for the Design Day
Learn how to onboard a new design day client so you have everything you need for a successful and smooth service.
Meet Your Hostesses
Meet Katie McFarlan
Through private business consulting, done-for-you software implementation, and premium templates & educational programs, Katie and her all-female team have helped thousands of interior designers streamline their services, set profitable pricing, create elevated client experiences, and refine and implement processes their teams and clients will appreciate.
Katie is committed to providing the industry with comprehensive and high-quality resources, articles, and educational content so interior designers can confidently run profitable and sustainable businesses.
Meet Dr. Gloria
Gloria is a long-time practicing certified interior designer, tenured college professor, and industry expert with a rare blend of real-world design experience and academic insight.
She’s spent years training hundreds of design students in both residential and commercial design at three different universities. There’s nothing she hasn’t seen.
Oh, and did I mention she holds a Master’s Degree in Interior Design from SCAD (aka the Ivy League of design) and a Ph.D.?
Translation: She 👏 Knows 👏 Her 👏 Stuff.
Gloria has been the behind-the-scenes brainpower behind many of our educational resources. And in our live trainings, she steps into the spotlight to help you refine your design business with expert-level precision.
This Training Is For You If:
You run a full-service design firm but want a smaller service option
You receive inquiries from clients who don’t meet your minimum
You want to spend more time designing and less time managing projects
You want to create a premium design-only service without diluting your brand
You want a structured way to serve clients with smaller scopes
You’ve tried offering a Design Day service before but it was chaotic, overwhelming, and draining
You want a way to serve a new client base
You’re planning fo a lighter summer schedule and know Design Days would be perfect
See what other designers have said
about this training:
Enroll Today & You’ll Also Receive:
Bonus #1: One Week of Support in our Private Community
Learning the framework is one thing. Taking action and rolling out a brand new service inside your business is another.
After the workshop, you’ll receive one week of access to our private community, where you can ask questions, get feedback, and share your progress as you roll out your Design Day service.
Use this time to pressure-test your pricing, talk through client scenarios, or get quick answers as you prepare to market this service.
Bonus #2: Design Day Service Maps
One of the biggest hurdles when adding a Design Day service is figuring out how the entire experience should flow from inquiry to offboarding.
As a bonus, you’ll receive a high-level process map that walks through three proven ways you can structure your Design Day.
These maps make it easier to see how the service fits into your schedule and aligns with your creative process.
Bonus #3: 35% Savings on our Design Day Templates
Roll out this service the same day as the training with our plug-and-play templates that are built specifically for designers who offer premium, well-structured design only services. Confidently service clients in this new way without writing a single thing from scratch.
“It’s like getting the answers to the test beforehand.”
— Template customer
LIVE TRAINING BONUSES
Live Workshop Details
WHO THIS IS FOR
Interior designers who want to roll out a profitable, premium design only service that doesn’t dilute their brand
(Sorry, business coaches, this one’s not for you.)
DATE & TIME
Wednesday, March 11th
9:30-11:30 am CST
FORMAT & ACCESS
Live Zoom workshop WITH curriculum and Q&A
Private course dashboard with replay and resources
Lifetime access to the workshop replay
If you cannot attend live, you will still receive the recording.
INVESTMENT
$475
OR, save 20% when you enroll in our Revenue by Design live training series
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