THE INSTALL DAY PLAYBOOK FOR INTERIOR DESIGNERS

Run Install Day Like a Million-Dollar Firm—Without the Chaos

Used by over 4,700 interior designers to execute seamless, stress-free installs—now yours for just $19.

Get the exact step-by-step process, client prep strategies, and packing list that make Install Day feel effortless.

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Why Install Day Feels More Like Chaos Than Celebration

Your vision is complete. Every detail is perfect. Now comes Install Day.

Except instead of a “snap your fingers magical transformation” it feels like:

A race against the clock—because you forgot zip ties (again).
A juggling act—your phone won’t stop ringing with last-minute issues.
A nightmare—your client decided to “pop by” and now has Opinions™.
A multi-day mess—because your installs stretch into extra visits, killing your profit.

Install Day should be seamless. Professional. Enjoyable.

And it will be—when you have a repeatable, proven process.

If You’re Just Winging It, Here’s What Happens…

→ You start the day already behind. The plan is loose, details are fuzzy, and before you know it, you're chasing down missing items instead of styling with intention.

→ Your clients don’t know what to expect. So their excitement turns into micromanaging—and their "quick check-in" turns into a full-blown distraction.

→ Your team isn’t fully prepared. The install bag is half-stocked, essential tools are missing, and someone has to run out—again—for last-minute supplies.

→ You’re doing multiple installs per project. Because nothing ever seems to get fully finished in one day, and it’s eating into your profit.

Successful designers don’t “wing it.” They follow a proven process. Now, you can too.

✔ The complete Install Day SOP—a step-by-step process for running a seamless, high-end installation.

✔ The Install Bag Checklist—so you and your team are stocked, organized, and fully prepared for every install.

✔ The Seamless Install Day Mini Email Series—a mini email course on the exact strategies top firms use to run smooth, professional installations.

Lesson 01: How to use, customize, and implement the Install Day Process & Checklist into your business.
Lesson 02: How to prepare clients for Install Day (so they don’t hover, micromanage, or derail the process).
Lesson 03: The secret to executing a one-day install (even with delays!)—and how to stop doing multiple installs per project.
Lesson 04: Essential Install Day policies to add to your contract—so your clients know exactly what’s included (and what’s not).
Lesson 05: How high-end firms elevate Install Day—real examples of client experience tweaks that make an impression.

Think of the Install Day Playbook as your fly-on-the-wall pass to a professional, seamless Install Day—without the stress, the scrambling, or the “I forgot the Goo Be Gone” moment.

A PEEK INSIDE

What’s inside the Install Day Playbook for Interior Designers?

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"I love what you’re doing!! I got your Install Day Checklist and it is so helpful. Your resources and client journey are on point! I’m obviously buying everything else soon. You have a growing fan base here in Australia!"

—COCO, INTERIOR DESIGNER

How Successful Interior Designers Handle Install Day Differently

The best design firms don’t “hope” Install Day goes smoothly. They follow a process that ensures it does.

They don’t waste time on last-minute store runs—because their Install Bags are always fully stocked.
They don’t let clients micromanage the reveal—because they set expectations early.
They don’t lose profit to stretched-out installs—because they install once and do it right.

The Install Day Playbook gives you that same process. So you can execute your installs with the ease and efficiency of a million-dollar firm.

Why the Install Day Playbook is no longer free.

Over 4,700 designers have used my strategies to streamline their install day process.

But here’s the thing:

These insights aren’t just theory—they come from my experience working as a business consultant inside 100+ interior design businesses across the US and Canada, refining what actually works.

As my work has gained attention, I’ve seen my strategies repackaged, resold, and passed off as someone else’s expertise.

I want to make sure you get the real insights—straight from the source—and straight from the team who has set up these exact processes inside interior design businesses.

If you grabbed this before when I previously offered it for free, lucky you.

IF YOU DIDN’T? NOW’S YOUR CHANCE.

For $19, you’ll be on your way to a streamlined, seamless install day.

GRAB THE PLAYBOOK NOW

What Happens Once You Add.to.Cart?

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Instant access to The Install Day Playbook—you’ll receive a download link immediately after purchase.

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The BONUS mini email course starts—your first pro tip lands in your inbox within 24 hours.

🎯

Unlock 10% savings on my other client experience resources for interior designers.

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Meet Katie McFarlan

Through private business consulting, done-for-you systems setup, and educational programs, my all-female team and I have helped hundreds of interior designers streamline and price their services, create elevated client experiences, and refine and implement processes their teams and clients will appreciate.

We are committed to providing the industry with comprehensive and high-quality resources, articles, and educational content so interior designers can confidently run profitable and sustainable businesses.

AS HEARD ON:

Frequently Asked Questions

No, this playbook is focused on the process of executing your Install Day, not on pricing it.
Our Designed to Scale® Method signature group program will help you determine the best way to charge for your install day.
No, this playbook gives you the step-by-step install day process, policies, and checklists used by top firms. You can learn about pricing in my Pricing and Proposals Workshop.
If you ever feel like install days are chaotic, unpredictable, or inconsistent, this will help refine your process so every install runs smoothly. Even seasoned designers find ways to increase efficiency with this playbook.
Remember: consistent processes=consistent, repeatable outcomes.
Yes! Whether you're a one-person firm or managing a full team, this playbook will help you stay organized and prepared so Install Day is less stressful and more profitable.
Due to the digital and instant nature of this product, there are no refunds.
Please see the terms and conditions for details.

CLIENT EXPERIENCE

“An instant game changer. It’s like you’re in my head and know exactly what I need, and it’s such a relief.”

“You rock girl. I’ve looked high and low and there is no one better or more professional.”

“The advice here is top-notch. Somehow Katie always makes it feel like she’s having a conversation with you. It’s personal, direct, and there is always something I can take action on.”

“Dakota Design has the best tips and tricks for operation policies and procedures-even outside her primary audience (I’m a small biz attorney). Katie is incredibly knowledgeable and provides actionable advice so you’re not left googling all night.”