PRIVATE CONSULTING for interior designERS

Turn your interior design business into a well-oiled machine.

Three months of private consulting to help you refine how your business operates. From the services you offer, how you price and deliver them, and how you delegate behind the scenes.

Not sure if Private Consulting is the right fit? Book a Fit Call with Katie.

Your behind-the-scenes operations should feel as | as your design work.

Woman holding a computer.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

The same thought and structure you bring to your finished projects should show up in the way you price, sell, communicate, and run projects. That means:

Clear pricing you can defend
You know how to price your services and products, why that pricing makes sense for your business, and how to communicate your fees without second-guessing yourself every time you send a proposal.

Well defined services that make sense for your business
You know what you offer, what’s included, what your boundaries are, and which projects are the best fit for your business (and which to decline).

A repeatable client process
Your clients and team know what happens next, what’s expected of them, and how the process will flow from inquiry through offboarding.

More authority in the client relationship
You make recommendations more confidently, manage revisions and scope more efficiently, and spend less time reacting to client requests and more time proactively guiding them.

A business that doesn’t depend on you for every decision
Your processes become easier to repeat, delegate, and refine, so your team (or software) can handle more without everything coming back to you.

If you spend more time putting out fires than you do designing, it’s time for a change.

  • You know you need to right the ship, but it’s hard to see what to do next when you’re so busy INSIDE the business.

  • Your week is spent managing clients, answering questions, handling admin, and keeping everything moving. So much for that creative work

  • You have a team, but you don’t feel like you’re fully leveraging them because everything lives in your head and all the decisions still come back to you.

  • You keep changing your pricing, services, or process to satisfy client needs or objections

  • Clients are pushing back more, crossing boundaries, or requiring way more communication than ever before and you’re not sure what’s happening.

  • You’re working and thinking about work all the time, but the business doesn’t feel calm, predictable, or under control.

That’s what we work on for
three months inside Private Consulting.

Private Consulting Details

What's Included

Private Consulting is a three-month engagement with Katie and Gloria to evaluate how your business is operating, identify what needs to change, and help you make those changes.

Personalized Business Audit & Implementation Path

We start by reviewing your business across the core pillars of our proven framework, including your capacity, services, pricing, sales process, client process, and positioning.

Your implementation path will help you focus your time on the areas that need the most improvement.

Private Kickoff with Katie

We’ll start the three-month consulting period with a private Kickoff Call.

We’ll walk through your priorities, the areas of your business that need attention, and where I recommend you focus first so you have a clear plan for the months ahead.

Ongoing Private Consulting for Three Months

As you make changes inside your business and need expert support, you’ll have three months of direct access to Katie and Gloria.

Four Private Business Reviews

During your three-month consulting engagement, you’ll submit up to four areas of your business for a private deep-dive review. These may include:

  • Your service offerings

  • Your pricing and scopes

  • Your client process

  • Your design presentation materials

Private Positioning Session with Katie & Gloria

We’ll look at how your services, pricing, process, technical skills, education, portfolio, and overall positioning align with the level of work you’re doing and whether your marketing is attracting those clients.

Katie will bring the business and operations perspective, and Gloria will bring her experience as a practicing interior designer and tenured design professor.

A small round wooden table with a bowl on top, positioned in front of a large glass door with sheer curtains. Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Our consulting is guided by
THE DESIGNED TO SCALE® METHOD.

Various digital devices and printed papers related to interior design.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

The DTS Method is the proprietary and proven framework that Katie personally developed and refined based on years of private consulting and implementation inside over 100 design firms.

It connects the major operational decisions inside an interior design business so your services, pricing, sales process, client experience, boundaries, capacity, and delivery model work together to create a sustainable, structured, profitable business.

A woman with red lipstick wearing a white blouse and brown high-waisted trousers holding a blank notebook and pen.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Private Consulting clients receive full access to The Designed to Scale® Method framework and our implementation resources.


This includes our Business Blueprint SOPs + Financial Toolkit, Pricing & Proposals Workshop and Proposal Template, onboarding and offboarding questionnaires, Hiring Blueprint, over-the-shoulder trainings, pricing and capacity calculators, and other tools we use throughout the consulting engagement.

Having these resources in place helps us move quickly because we don’t have to build everything from scratch when we identify something that needs to change.

Investment

PAY IN FULL

One-Time Payment of

$7500

3 PAYMENTS

3 Monthly Payments of

$2500

Private Consulting availability is limited so we can give each client the time and attention included in the engagement.

Want to make sure it’s the right fit? Book a Fit Call with Katie here.

Private Consulting gives you two different PERSPECtiVES on YOUR business

A woman with blonde hair sitting on a clear chair, wearing a beige dress, smiling and resting her chin on her hand.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Meet Katie

I've been helping interior designers build more profitable, sustainable, client-focused businesses since 2017. I've worked privately with more than 100 design firms and taught hundreds more through The Designed to Scale® Method and Dakota Design Company resources.

My consulting focuses on the business side of the firm: services, pricing, capacity, sales, operations, and client process.

Meet Gloria—Your Industry Insider

A smiling woman with short, wavy brown hair wearing a light denim button-up shirt against a plain gray background. Gloria Stafford. Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Gloria is a certified interior designer, tenured interior design professor, and industry expert with a rare combination of professional practice and academic experience.

She holds a Master's Degree in Interior Design from SCAD and a Ph.D. and has taught hundreds of residential and commercial design students across three universities.

Inside Private Consulting, Gloria brings the design-industry lens to presentation materials, industry relationships, professional practice, and positioning.

  • Read Carrie's Feedback & Results! ⬇️

    I want to thank you so much for the Designed to Scale Method! Honestly, I got SO much out of it.

    The help and insight I got on pricing alone changed a lot for me. I was absolutely undercharging (by a lot) and right into DTS I learned that I needed to DOUBLE my price, and that didn’t even get me up to what the average rates were that you guys talked about. But, I doubled right away on a project I was proposing and got it, and I’ve been slowly increasing since then.

    Most importantly, I really learned how to create my process and timelines and the flow of the project.

    I’m actually able to forecast my schedule now and provide a really nice experience for my clients! We just went to contract on a larger kitchen remodel project (over $250K), and I really believe using your templates and the design process you helped create elevated our business in our clients' eyes and they could see the value in working with us on the construction phase.

    I can’t believe I was even nervous to spend the money on DTS—it’s the best thing I’ve done for my business so far, so THANK YOU!!

  • Read Alex's Feedback & Results ⬇️

    When I was deciding to do DTS, it was the testimonials that pushed me to sign up. I was blown away how many of them said how their business transformed after the program.

    I definitely had some doubts, but am happy to say that the same happened for me!

    After finishing DTS, I secured two of my largest contracts to date and felt so confident throughout the proposal process, knowing my worth and what types of clients I want to work with.

    I can't thank you and your team enough for offering this and I've been telling all of my designer friends about it.

  • Read Cristina's Feedback & Results ⬇️

    Thank you so much for everything!!

    I have looked into other programs for over 2 years, but something always made me hold back. With DTS, it felt more genuine, and not so pushy.

    You provided the framework without imposing a ‘one size fits all’ approach—which I truly appreciated.

    It allowed me to design my business in a way that felt authentic to me, and not like every other designer.

    Hands down, this was the best investment in my business to date. Thank you, thank you, thank you

  • Read Malinda's Feedback & Results! ⬇️

    “I can't recommend the DTS Method highly enough!

    It has been nothing short of phenomenal. DTS offers true, actionable steps that have elevated my business in every way imaginable.

    From enhancing the client experience to maintaining clarity and focus internally, every aspect of my company has seen improvement thanks to this program and Katie’s invaluable templates and resources. 

    What sets this experience apart is Katie herself. She is not just an instructor; she feels like a friend. Her relatability and genuine care for each participant create a supportive environment where everyone thrives. The amount of energy and attention she dedicates to each individual is truly remarkable!

    Investing in myself, my business, and my clients by completing DTS was one of the best decisions I've made.

    If you're on the fence about joining, just do it! You won’t regret it. The transformation you’ll experience is worth every moment!”

  • Read Lynn's Feedback & Results ⬇️

    Katie and The Dakota Design Company provided me with clear direction to set my new design business up for success.

    I didn’t have to waste time floundering to determine my process, as the DDC provided detailed steps, tips, and tricks to set my business up efficiently from day one. And most importantly, it’s clear that Katie truly cares about her clients and wants to see them and their businesses succeed. Her personal touch did not go unnoticed! Forever grateful for DDC!

  • Read Cassie's Feedback & Results ⬇️

    Working with Katie has given me the confidence to run my business the way I know it ought to be ran.

    Having more clearly defined processes has allowed me to articulate why my process is the way that it is and why the costs are what they are. It has given me space in my head to realize where I can focus to get the results that I desire.

    Highly recommend Dakota Design for any designer looking to up-level your business!

  • Read This Designer's Feedback & Results ⬇️

    DTS Method was worth everything. It gave me so much information and support, and I feel more confident running my business and I have the tools to scale my business down the road. Katie and her team made everything feel possible (with some hard work) without judgment.

Who it's for
A woman with blonde hair smiling and touching her hair, wearing a black blazer, grey shirt, and white pants, standing against a plain white background.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers
A woman with blonde hair smiling and touching her hair, wearing a black blazer, grey shirt, and white pants, standing against a plain white background.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Private Consulting is for interior designers who want a more intentional, streamlined way to run their business.

Private Consulting is a good fit if:

  • You’ve worked with enough clients to see patterns in what is and is not working

  • You have existing services, pricing, scopes, processes, or presentation materials we can review

  • You can identify recurring friction in the business, even if you aren’t sure how to fix it

  • The business has enough activity that better decisions could have a meaningful financial or operational impact

  • You want experienced outside input on what to prioritize and where to focus first

  • You’re prepared to make changes and implement recommendations during the three-month engagement

If you’re not sure whether your business is far enough along for Private Consulting, book a Fit Call with Katie.

If you haven’t worked with paid clients yet, I’d recommend getting some real client experience first so you have a functioning business for us to evaluate and refine.

A woman in black clothing reaching across a white desk in a minimalist room with beige walls and a beige chair.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Private Consulting is not for you if:

  • You haven’t worked with enough paid clients yet to have a functioning business for us to evaluate.

  • You want us to implement everything for you.

  • You’re looking for more information, but aren’t ready to make changes.

  • You’re not open to rethinking your services, pricing, process, boundaries, or team structure.

  • You want to ask hundreds of questions a day but won’t apply the framework, tools, or recommendations we give you.

  • You aren’t prepared to implement during the three-month engagement.

Close-up of a person wearing a white shirt with an open collar, showing part of their neck and shoulder.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers
Book a fit call

Want to make sure Private Consulting is the right fit?

If you’re seriously considering Private Consulting but want to make sure it’s the right level of support for your business, you can book a Fit Call with us before enrolling.

We’ll talk through where your business, what you want help with, and whether Private Consulting makes sense for what you’re trying to solve.

BOOK A PRIVATE CONSULTING FIT CALL WITH KATIE

FAQs

FAQs

Designer

Testimonials

Katie, Gloria and the DTS team were incredible. They offered so much insight, care, and personal feedback about my company and brand. Investing in DTS brought value and insight into my business that I would not have had otherwise. I definitely recommend DTS to any designer who is looking for ways to improve their business and get relevant and actionable critiques to do so!

DTS Method DESIGNER

Screen shot of a Facebook post from Katie McFarlan sharing her business transformation story with DTS. Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

Let’s look at what’s working, what isn’t, and what needs to change.

Private Consulting gives you three months of experienced outside input as you refine the way you and your business operate.

Two people standing at a white desk, looking at printed pages with images.Katie McFarlan Dakota Design Company Best Client Process Templates for Interior Designers

PRIVATE CONSULTING
$7,500 or 3 payments of $2,500
Work with us 1:1

Not sure if it’s the right fit? Book a Fit Call with Katie.

  • Here's What One Designer Said About the Support

    Thank you so much for your feedback! I'm so honoured by your kind words and feel very encouraged by your compliments.

    It was so helpful to have another designer [Gloria from your team] look at my presentation and make comments. I think it will make it so much easier for my future clients to understand how to get from design to implementation.

    Thank you again for your feedback! I really appreciate the time you took to watch, listen and comment. 

  • Here's What One Designer Said About the Templates & Resources Included in DTS

    “ALL of the documents, checklists, excel spreadsheets! It is a treasure trove of information.

    After DTS and after getting all my processes set up in Asana, I use every single one and reference them all the time.

    To have the templates already created is an absolute game changer and time saver.”

  • See How This Designer Compared Working With Us to Other Programs

    I have done lots of coaching and programs over the years, and by far, Dakota has blown them all away.

    You get right to the good stuff with the support behind it. If you do the work, there is no way you won’t change your business growth and mindset.

  • Here's What One Designer Said About the Investment

    It was the best money I've spent so far on my business.

    I now have set pricing and services; I now have processes set up that, once I hire someone, they will be able to work from, which makes me feel like I'm set up for growth.

    If you are looking for a roadmap on how to run your interior design business, this is it. Katie & her team lay out every process and best practice so you can give your clients the best possible experience working with you, leaving more time to design.”

  • SWIPE FOR MORE TESTIMONIALS

    “This is an extremely high-level experience with real and actionable resources and clarity.

    I have done lots of coaching and programs over the years and by far, Dakota has blown them all away.

    You get right to the "good stuff" with the support behind it. If you commit to doing the work during DTS and ask the questions you need for your business, there is no way you won't change your business growth and mindset.”

  • SWIPE FOR MORE TESTIMONIALS

    “The tools and knowledge I gained from the DTS Method was like the best interior design bootcamp ever - I wish they would teach these things in design school! I feel so much more equipped in my business in every area from marketing to SOPs to design presentation and management. I know DTS is going to take me to the next level. I plan on going back through all the lessons again just to squeeze out every nugget of insight included!”

  • SWIPE FOR MORE TESTIMONIALS

    “I am more comfortable with my prices and processes and I already notice a difference with my new clients. I feel way more empower to say no and super excited to run the whole thing the way I want. It makes me love my job even more.”

  • SWIPE FOR MORE TESTIMONIALS

    “I’m thrilled to share that I just sent out my first monthly newsletter and published my first monthly blog post!

    Before joining DTS, I never believed I had the capacity to accomplish either of these things. I’m so grateful for your guidance—I’ve realized I can’t afford not to pursue these opportunities!”

  • SWIPE FOR MORE TESTIMONIALS

    “Let me try to bullet point [my results]:

    more clarity on how to present my services

    much better boundaries between myself, installers, clients

    leaning into my vendors for more support

    a real understanding that I do not want to source furniture (better to outsource)

    clarity that the part of the work I like the most is managing the project/process, so outsourcing as much of the small stuff that I can

    cleaned up my onboarding/service/offboarding process (and will continue to refine)

    more pride and strength in my business as unique in my field.

    Thank you!”

TERMs

NOTE: If you have purchased our Business Blueprint SOPs or our Business Blueprint Bundle,
we will credit that purchase toward your enrollment. Email us at support@dakotadesigncompany.com for details.

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