On-demand library
Webinars + Podcast Episodes
Our curated library of on-demand webinars and podcast episodes for interior designers. Learn my personal and professional philosophies on the client experience, pricing, systems, and everything in between. Take a listen or watch below.
01 webinar
How to Create a Seamless Client Experience with SideDoor University
In this webinar I cohosted with SideDoor University, “How to Create a Seamless Client Experience,” I walk through each part of the client experience process for interior designers, from inquiry to offboarding.
02 Webinar
How to Choose a Pricing Model and Build Up a Paid Waitlist
A two-part webinar series on pricing your interior design services and creating a paid waitlist. Join me and Debra Scarpa from Home Designer Marketing for a conversation on choosing and simplifying your pricing model so you can become more profitable and book out a paid pipeline of clients. We discuss everything from handling capacity to design fee billing logistics.
03 Webinar
Where The Client Experience Goes Wrong (+ how to fix it)
I dive deep with Design Files into exactly where the client experience typically goes wrong at each phase of a project. Then, I give the exact steps you can take to correct it. Like for real - you probably don’t even need to hire me after you watch this.
04 podcast
The Client Experience Starts with Processes with LuAnn Nigara
How do we elevate the experience for our clients so they feel like we truly care about them without making ourselves crazy by bending over backward for each client? The answer just might lie in your processes. Join me and LuAnn Nigara for a conversation about the ROI of a well-designed client experience and its impact on your business when done right.
05 Webinar
Streamline Your Interior Design Client Experience Webinar with Home Designer Marketing
Join me and Debra Scarpa from Home Designer Marketing for a conversation about streamlining your services, operations, and processes to improve your client experience. Learn how to raise your rates, avoid costly mistakes, and focus on what you love doing most.
06 podcast
6 Business Practices of the Most Successful Interior Designers with LuAnn Nigara
I was honored to be a guest a second time on LuAnn Nigara's Power Talk Friday series on her podcast, A Well Designed Business (the #1 podcast in the interior design industry). She and I had a great conversation about the six things the most successful interior design businesses I’ve worked with over the years all do.
07 podcast
Systems Myths Debunked with Desi Creswell
Desi Creswell, business and life coach for interior designers, and I chat about three common myths that hold designers back from implementing systems and processes. How to get your team and contractors on board with change, what process to fix first even when everything feels like a hot mess, and how to narrow in on what to consume (and what to ignore) when you feel like everything must be perfect.
08 podcast
Wingnut Social Podcast Episode: Why Interior Designers Need Systems and Processes
On the Wingnut Social Podcast, I talk about why interior designers need to have systems and processes in place. We cover the back end work that needs to be done in order to create a luxury client experience for your interior design clients.
09 podcast
Recession Strategies for your Design Business with Design Biz Survival Guide
In this episode, I share my top three tips to protect your creative business from times of economic uncertainty. My conversation with Rick Campos dives deep into ways to control your expenses, diversify your revenue streams, and market smarter when the competition is high.
10 workshop
Serve Your Audience with Flodesk
In this workshop, I’ll walk you through the benefits of email marketing and how to easily set up and serve your audience using our favorite email service provider: FLODESK!
Learn how to create an email capture form, build a landing page, and nurture your audience in your sleep.
