The CX Edit | Help Clients Find You as an Interior Designer

When you Google your business name, does it come up first? If you Google “interior designer in [your city and state]” does your business come up on page one, page two, or maybe it doesn’t?

Run that test to see what comes up in search when you Google your business. If you’re not showing up, then it’s time to help clients find you online, which is what I’ll show you how to do in this video.

I'm seeing a lot of buzz about how you have to show up in ChatGPT/AI tool searches, and that's for sure a thing, but is your interior design even showing up on Google?

We've worked with clients who had ZERO location information on their website, in their SEO, in their IG profile, etc. So if a potential client Googled “best interior designers in [city, state],” their business didn't show up. I even had one client who didn’t show up on Google when I searched “her name + name of her company + her city, state”. <- Not good!

Now, is Google the best referral source?

No, those are generally top-of-funnel leads, which means these people are at the very beginning stages of their search. However, it's still important to show up in search and ensure your website and IG clearly state the areas you serve so people know they're in the right place.

Plus, if a builder, architect, or realtor is looking to find a designer to refer their clients to, that is a KEY place they'll search.

🎥 Watch the Video to Learn How to Fix This In Ten Minutes

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The Design Brief® | Volume XX | HISTORY SERIES: Historic British Furniture and Architecture