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The DTS Files is a premium content hub for interior designers who want to grow their businesses with expert-backed strategies, real-world consulting insights, and proven frameworks.

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ACTIONABLE BUSINESS STRATEGIES

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MEMBERS-ONLY ARTICLES PUBLISHED WEEKLY

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PRIVATE LIBRARY OF EXPERT INSIGHTS & ADVICE FOR INTERIOR DESIGNERS

| ACTIONABLE BUSINESS STRATEGIES I MEMBERS-ONLY ARTICLES PUBLISHED WEEKLY | PRIVATE LIBRARY OF EXPERT INSIGHTS & ADVICE FOR INTERIOR DESIGNERS

11 Things I’m Saying Goodbye to in 2025

2025 will be a milestone year for me, God willing, because it is the year I will turn the same age my dad was when he lost his very short battle with cancer. 

He died when I was 17, and back then, 44 seemed SO old. My dad owned a popular restaurant and catering business and a beautiful home, had five kids, was happily married to my mom, and was a powerful, charismatic presence. 

Now, as I approach the same age, I realize just how young he was and how his life was really just beginning. 

Losing him at such a young age has given me a unique perspective on how precious my time is and has majorly impacted my priorities. It is also why I spend time every Friday reflecting on how I spend my time every single week. 

As I plan for 2025, I reviewed all my notes over the past year and noticed some consistent themes of things I didn’t enjoy or realizations I had that I ignored for MONTHS. 

And this is NOT the year for me to hold onto anything that does not serve me. 

So, in honor of my dad, one of my all-time favorite humans in the entire world and the person who has had the most significant impact on who I am today, here are the 11 things I’m saying BYEEEEE to in 2025. (in no particular order) …

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PERSONAL Katie McFarlan PERSONAL Katie McFarlan

Lessons from my 2024 Summer Slowdown

This summer, I worked less on purpose. My team and I intentionally scaled back—no new clients, fewer projects, and a plan to keep things running smoothly while I tapped out for a bit.

I’ve done this before (read about my summer slowdown of 2022 and how to implement a slowdown in your own business), and each time brings its own set of lessons. Some I expected, and others caught me off guard. 

Now that I’m back into the swing of things and have had time to reflect, I want to share what I learned. If you're balancing family, business, personal goals, and trying to stay healthy, I think these takeaways will resonate with you.

Join The DTS Files for my advice and insights.

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PERSONAL, SYSTEMS & OPS, MARKETING Katie McFarlan PERSONAL, SYSTEMS & OPS, MARKETING Katie McFarlan

Takeaways From My 2024 Solo Quarterly Business Retreat

After my restorative and impactful solo business getaway in January, I decided to make it a tradition to get away for a few days every quarter to focus on the business and reset. I just wrapped my second “getaway,” and once again, it was amazing. 

A little backstory before we dive into my takeaways:

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SYSTEMS & OPS, PERSONAL Katie McFarlan SYSTEMS & OPS, PERSONAL Katie McFarlan

Best Advice For Someone Starting a Business

A friend of mine is in the process of starting a business and asked if I could share a few pieces of advice with her. I don’t often talk about my own business, but I thought my response to her could be helpful for those in the beginning stages of starting a company or for those who might feel stagnant in their growth.

Here are the tips I shared with her:

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SYSTEMS & OPS, PERSONAL Katie McFarlan SYSTEMS & OPS, PERSONAL Katie McFarlan

Eleven Time Management Tips for a More Profitable & Efficient Interior Design Business

Does it feel like you're always working in your interior design business, and even when you stop, the to-do list in your head and the urge to do “this one last thing” are always there? 

As an entrepreneur, it's common to be consumed with your business, especially in the beginning when you have adrenaline and excitement running through your veins at the thought of what’s possible, giving you that boost to persevere and accomplish so much. But eventually, the excitement lapses a bit and you get into a groove with the day-to-day operations of working with clients and running your business (two separate things; don’t miss the second part). 

And then, the to-do list gets longer, the inbox fills up, project scopes increase, responsibilities quadruple, and the constant pressure makes it feel like you’ve created a monster. 

I get that.  

So what do you do when you have more work in a week than you have time for? 

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CLIENT EXPERIENCE, PERSONAL, SYSTEMS & OPS Katie McFarlan CLIENT EXPERIENCE, PERSONAL, SYSTEMS & OPS Katie McFarlan

Mistakes I’ve Made Running My Own Business

Owning a business can feel a bit like an experiment at times. Packaging things up, testing them, refining them, and testing them again. It’s only by going through this process that you can actually know what works and doesn’t for you and your clients. 

With Dakota Design Company being my second business (my first was a wedding and event planning company that I ran from 2007 to 2014 in Arizona and Illinois), I’ve certainly experienced my share of failures, but I’ve always learned from them (even if I needed to grieve and beat myself up for a bit first). 

There are always lessons to be learned in failure. Something that I think resonates with my clients is that I am a done-for-you service provider, just like they are.

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CLIENT EXPERIENCE, SYSTEMS & OPS, PERSONAL, MARKETING Katie McFarlan CLIENT EXPERIENCE, SYSTEMS & OPS, PERSONAL, MARKETING Katie McFarlan
Preview

Top 10 Blog Posts of 2022 for Interior Designers

In 2022, my team and I wrote 43 blog posts for interior designers (this one makes it 44). Today, I’m sharing the top ten blog posts for interior designers based on analytics (not thoughts and feelings), plus the two blog posts I enjoyed writing the most. 


Thank YOU for being here and reading my blog, The Weekly Install, and my Instagram posts.

Join The DTS Files for my advice and insights.

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CLIENT EXPERIENCE, PERSONAL Katie McFarlan CLIENT EXPERIENCE, PERSONAL Katie McFarlan

Luxury Hosting & Client Experience: What Every Interior Designer Should Know

Growing up in the catering industry and later running my own wedding and event planning company, I learned that hosting is an art—one that’s just as much about experience as it is about execution. Every detail, from the way guests are greeted to how smoothly an event flows, influences how people feel.

And the same is true for your interior design client experience.

Just like a perfectly executed event, a well-run design process makes clients feel taken care of, guided, and confident in their decision to hire you. It’s not just about the finished space—it’s about the journey.

In this post, I’m sharing my unexpected hosting insights that translate seamlessly into your design business—how small shifts in communication, preparation, and presentation can elevate your process, set you apart from competitors, and ensure clients walk away raving about their experience.

Because whether you’re welcoming guests into your home or onboarding a new client, luxury isn’t about extravagance—it’s about how you make people feel.

Join The DTS Files to read the full post.

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ACCESS A PRIVATE LIBRARY OF EXPERT ADVICE for INTERIOR DESIGNERS

My strategies have shaped the way thousands of interior designers and luxury service providers do business.

Inside The DTS Files, you’re getting the original insights straight from the source—tested, refined, and backed by my experience working with 100+ design firms.

And because this is a members-only space, I can go deeper than ever before—sharing the real strategies that help designers build profitable, sustainable businesses with confidence.

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PRICING PLAYBOOK for INTERIOR DESIGNERS

The Complete Guide to Pricing Your Design Services

Grab my pricing playbook, The Complete Guide to Pricing your Interior Design Services, to learn:

  • the six most common pricing models for designers

  • who each one is best for, and

  • how to know if your pricing model is broken

NEED BUSINESS SUPPORT ASAP?

SHOP TEMPLATES

Plug-and-play templates, questionnaires, processes, and guides for interior designers who want to stop reinventing the wheel with every new project.

The Design Library helps you streamline client communication, set clear expectations, and protect your time—so you can spend less time in your inbox and more time designing. Inside, you’ll find:

✔ Professionally written client emails and marketing guides for every step of the process.
✔ SOPs to standardize service delivery and create a seamless, high-end experience.
✔ Contract templates with sample scopes to protect you, your team, and your clients.

What took me years to refine can be in your inbox in minutes.

*for interior designers only, not interior design business coaches, consultants, mentors, strategists.

SHOP WORKSHOPS & TRAININGS

Learn from my team (comprised of industry experts and educators) and me all the things they don’t teach in design school. And we know because two of the women on my team went to interior design school!

After consulting with and doing hands-on implementation for over 100 interior design business owners, I’ve seen what works (and doesn’t) across every business model imaginable. We are familiar with various software types, team structures of 1 to 20, and the challenges that are coming, whether you’re on your way to your first $100,000 or already making multiple millions.

On-demand trainings for your busy schedule.

*for interior designers only, not interior design business coaches, consultants, mentors, or strategists.

JOIN 16,000 DESIGNERS EVERY FRIDAY

Proven strategies and tools to streamline and elevate your interior design business.

COMPLIMENTARY QUIZ FOR INTERIOR DESIGNERS

Feeling stretched thin in your design business?

You’re busy—but is your business actually working for you? If you’re constantly putting out fires and second-guessing what to focus on next, this 2-minute quiz will show you exactly where to start.